SoftBank: your
TOM Index snapshot

Networking brands buyers and AI notice first.

Networking 2026-07
391
SoftBank
Top of Mind
28.3
Top of Model
0.6
Composite
14.5

How AI sees SoftBank

Category Discovery
Buyer Scenarios
Executive Visibility 1.9

How buyers see SoftBank

Distinctiveness 33.3
Clarity
Trust 41.7
Resonance 16.7
Confidence

Category leaders

1
Arista Networks
75.4
2
Juniper Networks
71.2
3
Cisco
67.4
See the full Networking leaderboard
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About the TOM Index

The TOM Index combines AI visibility and buyer perception signals to show which brands come to mind, shape the model set, and earn confidence. Learn more about our methodology

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